Lays 75th Birthday

We love to see how brands celebrate their birthdays on social media  ! 

Its a area were brands can get very creative and get fans talking about the online celebration / party. 

but it can also become the most lame thing a brand does :P which we hate !!!! 

We believe when brands celebrate birthdays they should think inside the box maybe ? Getting Closer to your invitees ( fans ) ...we wont talk much  about it so we don't limit your thinking. 

According to Media Poondi :

Lays has created a campaign celebrating its 75th anniversary by sharing favorite summer moments for the 75 days of summer!

The brand is encouraging fans to share their favorite moments as well via the hash tag #Lays75 and giving them a chance to win $75 to make your summer perfect.

Lays has also created 75 summer posts ( see below ) to be shared daily for 75 days. 

What we think ? 

-The idea is not bad but we find it very lame in terms of something we have seen or something we can think of and not implement from how lame it is :P 

-The posts that lays share every day are over branded with Lays logo all over the image . 

- They used chips wrappers to create the items in the post ...again how will this benefit us or anyone. 

-  Oreo had a similar idea but when they did the 100 days of oreo or whatever it was called they related the posts to real time conversation :P that's why people related to it !! 

We found the images below on lays Facebook page ...Have a look and see for yourself how lame this is . 

#socialjam

"Chef" Movie - The Food film Photography

We must say
that this movie is brilliant
must watch indeed

The Food in the movie is beautifully filmed ....makes us want to go to the kitchen and wip up something immediately...
#socialjam

Kayla Itsines

| success story | @kayla_itsines is an Australian instagram fitness sensation that inspires women into body transformations and healthy lifestyle. Kayla has 2M loyal followers. 

[ Recipe of success ] •accessible product ( healthy bikini guide E book) • the main goal of the brand is women's health and transformation not making money • support E book by publishing inspirational transformations of clients results and nutrition tip. 

#socialjam

1600 Pandas

| 1600 pandas | is an activation that consists of#1600pandas (number of pandas left of earth) that tour around the world. Follow the story @1600pandas

#socialjam

In Hong kong 

Dominique Ansel

When we think of  creation , invention , and innovation only one chef comes to our mind ! Chef Dominique Ansel ! He is a legend ! 

He is a French pastry chef that worked for Fuchon a well renowned french pastry boutique ...Then he moved to america where people are more fun and willing to try new things. In other words his french pastry blah blah blah wont do well ....then he innovated , created , and invented based on his expertise and his market . 

He is very smart he observers the market then he adds his touch of creativity and perfection of making his products. The technique that he uses to follow up with his invention , creation and invention is perfection. 

we can talk about this guy all day all night ....he is brilliant ! He is inspirational he makes is think in a different way. He makes us understand and satisfy the market but the end of the day make sure we are satisfied with our product with innovation , creation and invention . 

To know more about his creations visit  http://dominiqueansel.com/ .

His Creations : 

Cookie Shot

Cronut 

Frozen smore

waffle avogato

DKA

Magic Soufflé 

Lobster tail 

Shark Tank - A must watch show

if you want to be an entrepreneur we highly recommend watching this show  you will learn from others mistakes  you will learn from the sharks advise you will start thinking in a new way 

We love shark tank ! its very entertaining, educational and inspirational. 

you can find all the episodes of the latest season ( season 6 ) on itunes . 

we will soon share our favorite products and important things we learnt.

#socialjam

Hidrate - New Product

Everyone always says drink 8 Cups of water a day ... we do but
How do we track it ? by observing the color of our pee 

We came across a product that : Useful ,Trendy and Technological 

its the Hidrate smart water bottle that connects to an app on your phone that  :
- Tracks your hydration
- Reminds you to drink water 

Bottle Features : 24 Fluid Ounces , BPA FREE, Tritan Plastic , Android & iPhone compatible app, Dishwasher safe,Fits in cup holders,and Battery Life = Over a YEAR (no charging needed) . It comes in many colors.

What we think ? 

Considering the cost of $37 for one bottle its very expensive and not worth the price. Its not  bad product but i would but it at a lower price around 15 to 20 dollars. Another thing they can improve is the marketing campaign it is very plain they should focus more on segments and maybe endorsements. we can think of many ways to make this product a hit ...hidrate team if you reading this please email us on socailjamjam@gmail.com we need to talk. 

#socialjam