Ramadan 2015 - Vimto is trying !

One of the most commercialized symbolic icons of Ramadan is of course the vimto bottle : )  

This year vimto decided to follow the trend and go into the personalized route. We think it was a great offline activation to support the online , ATL , and retailers campaigns. The campaign vimto ran this year was under the hashtag #vimtocometogether. The customized bottle was a great idea but many brands have done it so its nothing new in the market and hard to gift due to the large size…we don’t hate it but we did not get impressed and wished they have looked into following another  popular trend  that will make this bottle a huge success. #socialjam

Ramdan Kareem

Since its Ramdan there is so much content and campaigns we will be covering most of them here :P

Food Trend Alert : Lotus

Food Trend Alert ! 

Social media is the perfect platform for creating food stars such as Oreo ,  Nutella , and ovomalitne for example and much more .... well today we will talk about our recent fav that we have always loved but we love it even more now because of the different options  :)

Well its the one and only "Lotus Biscoff " !

Below are our most favorite brand collaborations !!

#socialjam 

Lays 75th Birthday

We love to see how brands celebrate their birthdays on social media  ! 

Its a area were brands can get very creative and get fans talking about the online celebration / party. 

but it can also become the most lame thing a brand does :P which we hate !!!! 

We believe when brands celebrate birthdays they should think inside the box maybe ? Getting Closer to your invitees ( fans ) ...we wont talk much  about it so we don't limit your thinking. 

According to Media Poondi :

Lays has created a campaign celebrating its 75th anniversary by sharing favorite summer moments for the 75 days of summer!

The brand is encouraging fans to share their favorite moments as well via the hash tag #Lays75 and giving them a chance to win $75 to make your summer perfect.

Lays has also created 75 summer posts ( see below ) to be shared daily for 75 days. 

What we think ? 

-The idea is not bad but we find it very lame in terms of something we have seen or something we can think of and not implement from how lame it is :P 

-The posts that lays share every day are over branded with Lays logo all over the image . 

- They used chips wrappers to create the items in the post ...again how will this benefit us or anyone. 

-  Oreo had a similar idea but when they did the 100 days of oreo or whatever it was called they related the posts to real time conversation :P that's why people related to it !! 

We found the images below on lays Facebook page ...Have a look and see for yourself how lame this is . 

#socialjam

"Chef" Movie - The Food film Photography

We must say
that this movie is brilliant
must watch indeed

The Food in the movie is beautifully filmed ....makes us want to go to the kitchen and wip up something immediately...
#socialjam

Kayla Itsines

| success story | @kayla_itsines is an Australian instagram fitness sensation that inspires women into body transformations and healthy lifestyle. Kayla has 2M loyal followers. 

[ Recipe of success ] •accessible product ( healthy bikini guide E book) • the main goal of the brand is women's health and transformation not making money • support E book by publishing inspirational transformations of clients results and nutrition tip. 

#socialjam

1600 Pandas

| 1600 pandas | is an activation that consists of#1600pandas (number of pandas left of earth) that tour around the world. Follow the story @1600pandas

#socialjam

In Hong kong